About Us

The fundamentals

We are not a “Jack of all trades” agency. Instead, we focus on just two specialist areas of social media marketing – the only ones that actually matter – Sales and Engagement. Primarily, we specialise in Facebook Sales Funnels and complete Social Media Management for Facebook.

Building your audience and driving engagement is only half the battle. It’s great to get lots of exposure and people talking about your business, but if they’re not buying, then what’s the point?

Real social media success is a double edged sword. You need people aware and talking, but you also need them to buy. Our solution solves both, which we can do together or indeed individually dependant upon your specific goals and requirements. We can setup, run, manage and optimise your Facebook Sales Funnels to drive pure, measurable sales and/or enquiry month in, month out. We can also manage your social media on a day to day basis to drive engagement with your audience to ensure your business achieves the exposure and reputation it deserves. Working closely with you, we essentially take the job off your hands and run it for you covering many different aspects of strategy both on and offline.

Based in North Brisbane, we of course serve South East Queensland being Brisbane, the Sunshine Coast and Gold Coast. However, we also serve clients based in other capital cities around Australia and indeed internationally including Malaysia, Europe and the United States. Thanks to such things as Skype, geography does not limit our service area. So, wherever you are in the world, we can help. After all, it’s not about us, it’s always about you.

What we do

We do it all for you

What’s our point of difference? We pride ourselves on our ability to tailor our services to the needs of each and every client. Although the medium is always the same, what we do for each of our clients is unique and so is the approach. What works for one doesn’t mean it will work for the other. That’s why we treat each and every client as if they were our only client.

Whether you’re an SME, national franchise, public, government, or multinational organisation, we will work as an extension of your team to deliver a successful social media presence for your company.


Facebook Sales Funnel

If you want ROI from your social media investment – this is your vehicle. Unlike Adwords, Facebook is a different marketing animal altogether. It’s more than just buying clicks or impressions. We create powerful sales funnels with highly targeted ads designed to appeal to users in particular stages of the funnel to generate a genuine return.

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Complete Social Media Management

With over 68 per cent of the Australian population using it every day, Facebook should be considered the cornerstone of any social media marketing campaign. If you want to successfully market your business on Facebook, you’re going to need time and knowledge. If you’re running short on either of these, you need us.

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How We Work

What happens


We work continually with you on a consultative basis. We ensure we have a complete and in depth understanding of your business to ensure you can engage your target market as effectively as possible and achieve the outcome you require.


Although the medium is always the same, each of our clients are unique and so is the approach. What works for one doesn’t mean it will work for the other. That’s why we continually spend time experimenting to find what your specific audience react positively to.


Once we begin to learn what your audience responds to, we’ll develop and fine tune those findings to ensure your ongoing success.

Client Gallery

a selection of great companies we’ve worked with

No matter the type or size of your business, we offer a ‘plug and play’ solution enabling us to quickly and easily slot into your business to become an extension of it instead of an isolated ‘outsourced’ company.

Businesses large and small trust our social media marketing and management team to be their voice online and to engage with their customers. Take a look at our client gallery and you’ll see global brands, national brands, ASX listed companies, franchises, independent businesses and SME’s.

Pick up the phone and give us a call on 1300 306 109 to see how we can help you.

Thank you so much for managing our social media/Facebook portfolio over the last 12 months. I wanted you to know that in the short time that we have been working together, our direct bookings have increased by over 25% and our referral business has increased by over 50%. The numbers are amazing! This has improved owners returns immensely and that is what our marketing account is all about. We appreciate your expertise and wonderful ideas. It is interesting to see our Trip Advisor Ratings improve also because of our improved communication with our guests.

Geoff Hussin Ivory Palms Resort Resort Manager

Following a review of available external and internal social media management options and after industry recommendations, we engaged Blue Flame Social Media. Immediately after, we noted an increase in traffic and Likes and a decrease in negative comments. Since then the Q1 persona has strengthened considerably and both our average daily rates and revenues per room nights have increased on the back of increased occupancy levels outside our peak travel periods.

John Wilder Q1 Resort & Spa General Manager

Desre from Blue Flame is truly wonderful! She made the whole changeover really smooth and easy and was happy to answer all of my random questions about the process. The team always made me feel included with the social media plan, so even though I handed over the reins completely, I still knew what was going on and wasn’t scratching my head when brides came in and referenced something from our Facebook page. I would recommend this team to anyone needing a little help or guidance with their social media, they really are fantastic at what they do!

Seann Pitman Sugar & Spice General Manager

We engaged Blue Flame Social Media some years ago as a way to be active in the Social Media space, where, we had little experience or time to spend. Quickly we had a simple strategy and a clean professional Facebook site to represent our business, best of all the overwhelming feeling around the need to perfect Social Media had been removed from us. Desre and the team have been able to source engaging content for our site and we have slowly grown an engaged online community. Social networking has becoming part of our culture having a positive impact on our staff due largely to the assistance provided by Blue Flame.

Brett Mills Ken Mills Toyota Owner and Dealer Principal

I would like to thank Blue Flame for the wonderful work you have done and the manner in which it was done. We have seen growth in QLD and interstate of all the various forms of sales wholesale, in store and online. The professional service with a personal touch makes dealing with your company an enjoyable experience.

Dorian Nicholson Springbok Foods Director of Operations

Having engaged the services of Blue Flame media in 2012 to manage and build the Daydream Island Facebook page, we have seen exponential growth not only in the size of the fan base, but also in the overall level of engagement on our page. The team at Blue Flame are social media professionals – they have been great to work with; are proactive and creative in their approach and have delivered excellent results for Daydream.

Jane Herman Daydream Island Resort & Spa Director of Marketing

Mike, Desre and the team at Blue Flame Social Media have been irreplaceable in our social media development. As a company in fast growth, their experience, wealth of knowledge and professionalism has been the cornerstone of our success in developing a bigger social media audience and being able to give our customers fast and effective service via multiple social media platforms.

Emily McGuiness Beach House Bar & Grill Group Marketing Manager

Having reviewed many options in determining a strategic partner for our launch into Facebook for our national Franchise, Touch Up Guys, we settled on Blue Flame Social Media. This decision was ultimately based on the access to real people who knew first hand what phase we were up to and took the time to understand what we were aiming to achieve. For most businesses, calculating a ROI on social media is very difficult, however Blue Flame was able to help us define our goals for the outcome which put us on a path of confidence of the investment in time and money. Overall, the personal nature of the team at Blue Flame Social Media to customise solutions to our needs was paramount and they delivered. I would recommend Blue Flame to other SME’s seeking to grow their social media presence.

Glen Hawken Touch Up Guys CEO

We worked with Blue Flame Social Media on a Facebook project in 2015-16. During this time our page Likes more than doubled and we had over 16,000 views on some of our posts, which is extraordinary for us. The improved Facebook presence gave us instant and engaging connections with existing and new customers. Other businesses noticed our visibility and were keen to know what we were up to. We enjoyed working with Mike, Des and Elise at various stages through the project and we are very happy to recommend Blue Flame to others.

Catherine Stark Seven Sheds Brewery Meadery & Hop Garden General Manager

The team

Meet the guys and gals who put in the hard yards

Professional and outstanding ideas followed up with personal support from our passionate team makes us unique in every sense.

At Blue Flame we have a total of six staff who are all working towards our clients success. We have collectively worked for a multitude of different industries and the majority of us are existing or previous business owners in our own right so we understand what’s important.

Everyone in our team also has their own success story – such as starting an ecommerce based business when Alta Vista was more popular than Google! Our individual experience in social media management and marketing starts as early as 2008. Combine all this experience and you have one very powerful team working for your business.

Want to have a chat? Give us a call now on 1300 306 109 to book a meeting with one of us.


Mike Co-Founder & Director

Michael is the sole Director of Blue Flame with over 18 years experience in online marketing.


Desré Co-Founder & General Manager

Desre oversees all of Blue Flame’s clients and personally manages a select number of them.


Heather Social Media Co-ordinator

Heather manages a number of Blue Flame clients and assists Desré in the day to day running of some of her larger projects.


You? Social Media Co-ordinator

We need two more Social Media Co-ordinators. Are you the perfect fit? Contact us and tell us why.


Emil Customer Service Manager

Emil is our ‘man on the ground’ who’s constantly chatting with someone – whether it’s potential, new or existing clients. If he finds an opportunity to help, he’s on it.


Craig Graphic Designer

Craig is our resident Graphic Uberlord. His expertise derives from extensive experience with global brands and ad agencies.

Contact Us

Fancy a chat?

Get in touch

There’s plenty of ways to get in touch. If you want quick chat or to book a meeting with us here at our offices, give us a call on 1300 306 109 or send us an email using the contact form. Alternatively, if you would like to have an in depth chat about your specific situation and requirements and can’t make it into our offices, click on the link below.

Book Your Free Strategy Call Today


Telephone 1300 306 109

Mail Address: PO BOX 329, North Lakes, QLD 4509, Australia

Office Address: T206, Level 2, 1642 Anzac Avenue, North Lakes, QLD 4509, Australia

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